A practical lead breakdown

Find the revenue hiding in your lead flow.

Enter three monthly numbers to estimate what missed follow-up could be worth. The response and close-rate assumptions are shown clearly and easy to adjust.

Your monthly numbers

Three quick questions for a typical month.

Illustrative example

How many new leads do you get each month? leads How many actually get followed up with? leads Roughly, what is a new client’s first sale worth? $

Use one recent month. The model starts with the leads that did not get follow-up; its response and close-rate assumptions can be adjusted below.

Adjust assumptions

The estimate assumes some leads without follow-up will reply, then applies a close rate to those replies. These editable demo assumptions are placeholders, not industry benchmarks.

Unfollowed leads who respond % Replies that become clients %

Estimated recoverable revenue / month

Directional estimate

in potential first-sale revenue from leads that did not get follow-up

Expected replies0

Expected added clients0

How the estimate is modeled

Leads without follow-up × response rate × close rate × new-client value.

The follow-up opportunity

Check the leads still waiting

The estimate will show how the follow-up gap translates into potential first-sale revenue.

How it works: Leads without follow-up × assumed response rate × assumed close rate × new-client value. Response rate is the share of unworked leads who reply; close rate is the share of replies that become clients.

Keep it directional: This is a conversation starter, not a forecast or guarantee. Lead quality, sales process, timing, and delivery all affect actual results. Confirm the inputs with real pipeline data before making a decision.